New Phyto Nature Oxygen Cream breathes new life into ageing skin. This firming and lifting liquid moisturiser utilises a blend of oxygen-optimising botanical actives, including one derived from a plant that thrives in low-oxygen environments, to help skin better absorb oxygen - firming, revitalising and plumping to leave skin looking firmer and more lifted after just 1 week.Did you know your skin needs oxygen to look and feel its best? It's true; the oxygen we breathe is vital to our survival and to our skin health. As we age, our skin takes in oxygen less effectively. Without sufficient oxygen, it can't maintain its natural vitality. This can show up as fine lines, wrinkles and an overall appearance that is dull, tired and depleted.behind the bottle: key ingredients This is a daily moisturiser for anyone who feels they have prematurely ageing skin; dryness, fine lines and wrinkles, dull skin tone, dehydrated and tired-looking skin. Its liquid-cream texture feels as light as air, a contrast to heavy creams typically formulated for ageing skin. It can be used as part of your daily AM and/or PM regimen. Use Phyto Nature Firming Serum, underneath Phyto Nature Oxygen Cream for a synergistic effect to firm and lift the skin. High altitude Ligustrum Lucidum Seed + Glycogen + hand-harvested Nasturtium Flower optimises skin's oxygenation process to firm and energise skin.Adaptogentic Astragalus + Electric Daisy Flower smooths and tightens for a lifted look.Luffa Root + Squalene visibly firms, minimising the appearance of fine lines and wrinkles.Antioxidant-rich Rose of Winter soothes and boosts skin's resilience.oxygen and the skin - why is it so important? Like all organs, skin needs oxygen for the survival and normal function of it's component cells. Our skin primary receives nutrients and oxygen from the blood supply found within the dermis. Oxygen helps to produce collagen and elastin, which give the skin a firm, healthy, and youthful appearance, when we are young the microcirculation system in the skin works optimally to provide sufficient oxygen to ensure the skin can function healthily. As we age, our skin becomes thinner and our skin takes in and utilises oxygen less effectively. Without sufficient oxygen, it lacks the energy to maintain its natural vitality.Dryer or dehydrated skin can be less likely to absorb oxygen from the atmosphere compared to moisturised skin, by adding oxygen to our skincare routine, it promotes optimal skin health, increases moisture and reduces the appearance of fine lines and wrinkles.The inspiration behind the new Phyto Nature Oxygen Cream came from the treatment room. Oxygen facials along with Facial Massage have always been a popular treatments, and this is due to the many benefits of feeding the skin with extra oxygen, and increasing circulation to promote a healthy, firmer, more youthful appearance. So why not continue these results at home, by incorporating a moisturiser that attracts oxygen to our skin cells.what are phytoactives, and how do they work on the skin? Phytoactives are the nutrients contained within plant extracts and are well known for their antioxidant benefits. By utilising these natural actives derived from plants that thrive in low-oxygen environments in skincare will allow for better oxygenated skin but will also leave the skin firm, revitalised and plump.These rare phytoactives in Phyto Nature Oxygen Cream work by optimising the skin's oxygenation process - aiding cells to better take up oxygen to work more effectively as they did when they were younger to firm and energise skin. Ligustrum Lucidum Seed, Glycogen and Nasturtium Flower optimises skin's oxygenation process to boost luminosity and radiance. Adaptogenic Astragalus and Electric Daisy Flower smooth and tighten, whilst Squalene and Luffa Root firm and hydrate. It also contains antioxidant-rich Rose of Winter to soothe and boost skin's resilience. clinically proven to give 4 years back*
